Advertorial: Sky-high dining at London's Paramount

To celebrate the unveiling of this year's Attitude Hot 100: the world's sexiest men 2014, we're hosting an exclusive party tonight (July 16) at the spectacular Paramount Bar, Restaurant & Events Space in Soho. Beautifully-crafted cocktails, a modern European menu, one of the highest afternoon teas in London and 360-degree views of the capital, Paramount is a must-visit restaurant destination worthy of the ascent. Located at the top of Centre Point on the edge of Soho, Paramount is open from 7am on weekdays and 12pm at weekends for early-morning meetings, leisurely lunches, relaxed afternoon tea, or late, date-night suppers. And with all tables turned towards the near-floor-to-ceiling windows – no meal is enjoyed without picture-postcard views of the city beyond. Sky-High Dining ParamountDiningRoom-12 small (1) A carefully crafted menu of modern European dishes draws on accomplished head chef Kryzsztof Zachwieja’s enviable experience from St Martin’s Lane and the Sanderson Hotel. Starters include West Coast Crab, Granny Smith Apple, Cantaloupe, Torched Cucumber & Coriander; Beef steak tartar, garden radishes, mustard leaves & shaved Pecorino; and Scottish Lobster, Island of Wight Tomato, Piquillo Pepper Emulsion & Tomato Consommé. Mains feature Challans Duck, Celeriac, Spring Carrots & Griottines Cherries; Pan Seared Newlyn Cod, Chorizo, Razor Clam, Smoked Paprika Mash & Sea Herbs; and Trio of Aberdeen Angus beef, parsnip, cippollini onion, sprouting broccoli & Bordelaise sauce. Desserts wrap things up nicely with Baked Cheesecake, Rosemary Infused Blueberry; Crème Caramel, Ginger Sable, Honey Comb Ice Cream; and Chocolate and Orange baked Alaska. Cocktails with Altitude ParamountBar-7 small (1) As afternoon rolls into evening, the bar becomes a prime drinking destination. Innovative cocktails take drinking to hedonistic heights: Marshmellow Sling  combines Sauza Hornitos reposado tequila, caramel liqueur, fresh lime juice, apple juice, agave nectar and marshmallow essence. The Last Whisper packs a punch with Herradura Plata tequila, Luxardo Maraschino liqueur, Yellow Chartreuse liqueur and fresh lime juice, while the Seville Promenade mixes Chase Marmalade, Aperol, orange marmalade, fresh lemon juice and orange bitters all topped off with Champagne. Parties With Panoramas 8X2A3988 sml Such incredible views make Paramount the perfect party space and with three spaces to choose from – Level 31, the Red Room, and The Viewing Gallery on Level 33 – any size and occasion can be catered for. Paramount - London’s most elevated drinking and dining destination. For more information call 020 7420 2900, visit or follow Paramount on Twitter and Facebook. image001