The DiamondxJohnnyCash limited edition collection dropped worldwide last month, and it pays homage to the Man in Black.
Pieces in the collection range from tees and hoodies to hats, pins and stickers, and they seamlessly marry the Diamond Supply Co. and Johnny Cash’s signature styles.
The new collaboration draws parallels between the brand founded in Los Angeles and the music legend himself.
“Diamond is a skateboarding company and it started rebellious like ‘we don’t give a fuck about anything and all we want to do is make a product we want to make.’ says Nick ‘Diamond’ Tershay, founder and owner of Diamond Supply Co.
"And I feel like Johnny Cash just made music that he wanted to make. It wasn’t like anybody else’s. He has his own style just like Diamond has its own style. That’s the way he liked it and so do we".
Check out some of the new collection below:
Images shot by Ksenia Zay / Model: Eli Reed
You can find out more about the collaboration at diamondsupply.co.uk