From hair removal to fake tan disasters, the world of male grooming can be a confusing one to navigate.
Luckily, Attitude contributor and personal trainer Kevin McDaid is on a mission to find out the answers to all those primping questions you want to know the answer to but were too afraid to ask.
The former boyband star paid a visit to Kiehl's Since 1851, where grooming expert Ross was on hand to share his knowledge on everything from how to cover up spots and pores without caking your face with make-up, to even using beard oil to soften the hair 'down there'.
If you've been wondering which body parts you should really be spraying your cologne on, or just where you can put Kiehl's Since 1851's tingling energising Body Fuel (hey, we're not here to judge), then Kevin and Ross are here to help.
Watch the boys chat about everything you wanted to know about male grooming (but were too afraid to ask) questions below - and be sure to check out the boys of Kiehl's Since 1851's top tips for staying Pride-ready this summer here.
For more information visit kiehls.co.uk #kiehlspride