As part of Sydney Gay and Lesbian Mardi Gras this week, Australian bank ANZ has completely revamped one of their branches to mark their 10-year anniversary of involvement with the iconic event.
In a public display of pride, the bank’s Oxford Street branch located in the heart of the parade’s route has been rebranded as a “GAYNZ branch”, complete with baroque-inspired fittings inside and out.
Celebrating all things LGBT, the bank features two new GAYTM cash points, ornate walls, a marbled floor and 16 unique, hand-painted murals inspired by the LGBTI community.
Chair of ANZ’s Australia Division Diversity Council Mark Hand said “diversity, inclusion and respect” were important core values at the organisation.
“We are particularly proud of our partnership with Mardi Gras which started because our staff passionately believed in supporting the cause 10 years ago,” he said.
“Over the past few years we have had an incredible response to our GAYTMs, so it was only natural to take things to a new level to celebrate the milestone.
“GAYNZ is often used to describe us at Mardi Gras and we thought transforming the Oxford Street branch and naming it GAYNZ was a fitting way to demonstrate our continued support for the LGBTI community.”
In a banking world first, ANZ has also teamed up with Twitter to develop a rainbow coloured flag emoji, which will appear whenever #GAYNZ is used on the social media platform.
Four ‘GAYTM’ cashpoints have also been returned to the George Street and Pitt Street branches.
Fees for non-ANZ cardholders from GAYTMs will once again be donated to Twenty10, a not-for-profit organisation working with and supporting people of diverse genders, sexes and sexualities, their families and communities.
You can watch a video of the transformation below:
[fbvideo link="https://www.facebook.com/ANZAustralia/videos/956321251151980/" width="500" height="400" onlyvideo="1"]
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