RuPaul’s Drag Race mobile game in the works

Words: Jamie Tabberer; picture: World of Wonder/Leaf

More over Pokémon Go – a new RuPaul’s Drag Race mobile game is in the works.

The collaboration between World of Wonder, who produce the RPDR franchise, and LEAF Mobile Inc. was announced yesterday.

The ‘multi-year partnership’ will see the game released on iOS and Android in 2H sometime in 2021.

Rights to RuPaul’s Drag Race: All Stars and Untucked are also included in the partnership.

“Players can werk the runway, design drag looks”

According to creators, the game will allow players to “werk the runway, design drag looks, and kiki with their favourite queens and RuPaul.”

The free-to-play game will also “take players inside iconic moments from the series, making them a part of the show – including designing in the Werk Room, runway challenges, RuMail and pep talks from Mama Ru.”

Darcy Taylor, Chief Executive Officer of LEAF commented: “We are extremely excited for the opportunity to bring RuPaul’s Emmy Award-winning competition series, RuPaul’s Drag Race, to mobile in partnership with WOW. The franchise perfectly aligns with our group’s values of inclusivity and we couldn’t be prouder to bring the first big budget LGTBQ+ mobile game experience to audiences everywhere.”

“The team at World of Wonder is always looking for new ways to bring the ‘Drag Race’ experience even closer to the fans, and what better way than through a mobile game,” said World of Wonder co-founders, Randy Barbato and Fenton Bailey. “We are thrilled to partner with East Side Games on this charisma, uniqueness, nerve, and talent-filled mobile game experience!”

For more information, visit dragracethegame.com.

The final of RPDR UK, which will see Bimini, Ellie, Lawrence and Tayce battle for the crown, airs on BBC3 tonight.

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