David Beckham launches new House 99 grooming range at Harvey Nichols

David Beckham has launched a new grooming range.

The footballer turned entrepener and perenial style icon turned his attention to grooming last week with the launch his latest range, House 99 by David Beckham exclusively at Harvey Nichols.

Attitude’s fashion and grooming Director Joseph Kocharian managed to grab David for a quick chat at the event, where he told us that along with a trusty moisturiser, one of his favourite products was the beard oil (it was also a favourite with Victoria!). 

House 99 will be taking over the Project 109 space on the Harvey Nichols menswear floor in Knightsbridge.

Taking cues from the British barbershop, and merging it with culture, style, beard and tattoo elements, David’s thought of everything.

Working on it for two years with L’Oreal luxe labs, everything from the packaging, scents and treatments have been thought out and perfected.

Joseph chats with David about the range, with The Guardian and Observer’s Helen Seamons. 

Obviously, if we’re going to trust anyone about hair and skincare, David, who still looks fresh (and hot) after all these years, and has experimented with plenty of hairsyles over the years, is your man. 

The collection consists of 21 products , including everything from staples such as face moisturisers, deoderant through to bold statement ‘tattoo body moisturiser’ with SPF30 and beard scrub.

Avaialable at Harvey Nichols stores and online at Harveynichols.com.